August 11, 2023

Client Background: A forward-thinking pharmaceutical company developed a ground-breaking medication aimed at treating a specific medical condition. To ensure this medication’s proper prescription and patient care, the company recognized the need to educate healthcare professionals (HCPs) comprehensively about its benefits, safety profile, and appropriate usage. Digital Strategy: Building a Comprehensive Medical Education Portal 1. Content …

Engaging Healthcare Professionals Through an Innovative Medical Education Portal – infocusrx.com Read More »

Client Background: A pharmaceutical company specializing in women’s health sought an omnichannel communication strategy to engage with doctors, particularly gynecologists, across India. Their goal was to educate healthcare professionals about their range of prescription (Rx) drugs for various gynecological conditions. The IMC Solution: Puberty2Menopause.com In response to the client’s challenge, IMC team devised a comprehensive …

Revolutionizing Doctor Engagement and Women’s Health Education – Puberty2Menopause.com Read More »